Strategic,
Stress-free Communications
Services

Staff leaves, special projects,  strategic switcheroos – whatever is ahead, I can keep your communications covered.

communications planning and execution process

Let’s chat!

About

Hi, I’m Shauna!

After working in creative and marketing management roles for several years, my passion for special projects and cause-based communications led me to pursue freelancing full-time in 2016.  Since then, I’ve worked with 50+ non-profits, Indigenous entities, and change-making enterprises on communications and content initiatives. And I’ve met a bunch of talented people along the way.

Today, my collaborators and I harness our experience to help organizations like yours build communications capacity, tell their story, and make changes that matter. We build super-smart community engagement strategies, build lasting change and knowledge management systems, and write really, really good copy. 

Want to learn more? Give us a shout – we’d love to explore how we can help keep your communications covered.

Core Values

Capacity-building

Collaboration

Creativity

Kindness

Your first strategy session?
We’ll cover that, too.

 

What We Do Best

Let’s face it – no one’s good at everything. Fortunately, my collaborators and I have been at this awhile, so we know our sweet spot. Read on to see the kind of work we love to do, or cut to the chase and tell us about your project here – we’ll let you know right away if it could be a fit.

Copywriting + Content Creation Services

Need the perfect words to ignite interest and inspire action? CoveredWe’ll put your communications plan into action, creating everything from website copy to lead magnets to print collateral – creative, on-brand, and aligned with your goals.

Knowledge Management Consulting

Tired of playing information hide-and-seek? Consider it coveredWe’ll sift through file piles and conduct interviews to create crisp reference and onboarding documents, then help your technical team develop a KM system that is easy to update and navigate.

Fractional + Fill-the-gap Communications Services

Employee leaves, turnover, special projects…we’ve got it covered. We’ll keep your messages moving and introduce you to new tools, ideas, and angles – turning times of transition into an opportunity to level-up your communications.

Communications Planning & Strategy

Ready to finally take the guesswork out of your communications? We’ve got it covered. We’ll help refine your messaging, clarify your audiences, and build a feasible, effective communication and content plan that works.

Change Management + Internal Communications

Ready to revamp your memo-and-meeting formula as you move in bold new directions? CoveredWe’ll keep your team engaged, informed, and inspired – taking care of communications so you can focus on making magic happen.

Community Engagement + Impact Reporting

Have amazing stories to tell, but need help getting them out there? Covered. From crafting annual reports and impact reports to building engaging outreach campaigns, we can help you reach people and stay memorable.

Testimonials

Here’s what our clients have to say…

Morna Ballantyne

Child Care Advocacy Association of Canada

Shauna has worked with us to help countless nonprofit clients define their brand message, organize content for a great user experience, and engage their audiences online. She does it all with professionalism and killer personality. We track the analytics and the conversions have been fantastic!

Mark Haak

Design for Good

We enlisted Shauna’s help with several content and strategic communications projects in 2022. Shauna brought to the table a wealth of experience and a wonderful strategic mindset, and it was a fun, collaborative process from start to finish. We look forward to working together again!

Andrew Green

Mezzanine Growth B2B Agency

Kerri Moore

Crowdriff

Shauna developed our communications strategy, wrote and posted content, increased our on-line engagement dramatically, and introduced us to new tools that we continue to use today. As the conference coordinator and convenor, I can vouch for Shauna’s commitment to client satisfaction and high standards. I strongly recommend Shauna to anyone looking for a freelancer who can be counted on to deliver.

Morna Ballantyne

Child Care Advocacy Association of Canada

We enlisted Shauna’s help with several content and strategic communications projects in 2022. Shauna brought to the table a wealth of experience and a wonderful strategic mindset, and it was a fun, collaborative process from start to finish. We look forward to working together again!

Andrew Green

Mezzanine Growth B2B Agency

Shauna has worked with us to help countless nonprofit clients define their brand message, organize content for a great user experience, and engage their audiences online. She does it all with professionalism and killer personality. We track the analytics and the conversions have been fantastic!

Mark Haak

Design for Good

It was an absolute pleasure to work with Shauna on our Indigenous tourism eBook. Shauna went above and beyond to research, be our main contact between our Indigenous customers, and work with Indigenous editors to practice the principle of “nothing about us, without us”.
Outside of Shauna’s excellent project management skills, her writing style is extremely approachable, knowledgeable and caring – exactly what we were looking for with this project. She was able to make what could be a serious subject, light and engaging. I could not recommend Shauna enough and I hope that we will be able to work together again in future!

Kerri Moore

Crowdriff

Get in Touch

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